As the UAE Pro League continues to grow in stature both domestically and internationally, more and more commercial partnerships are developing.

Sarwa is one of the Middle East’s leading digital development platforms and its commitment to success is renowned the world over.

In teaming up in a working commercial partnership, both the UAE Pro League and Sarwa are amalgamating their respective resources to develop the financial future of the UAE Pro League and the global appeal of Sarwa as a brand.

The working project was announced at the start of February 2022, with an aim to address the overall investment culture in the UAE by spreading financial literacy and discussing the best ways to handle money for those within the game in the UAE.

Projects with ambition

The parallels between the UAE Pro League and Sarwa in terms of their respective composition are stark.

While the UAE Pro League has been familiar to football fans the world over for a few decades, there are many ambitious teams within the league that make savvy financial investments and are looking to challenge for further honors within the Asian footballing landscape.

Similarly, Sarwa has also rapidly grown its worldwide standing since launching to customers back in 2018.

The USP for Sarwa is the flexibility with which customers can look to invest their money, with investors of any budget able to make short, medium or long-term plays with their money – on a low, medium or high-risk basis – making Sarwa a true investment company for everyone.

Consequently, the global pairing of the UAE Pro League and Sarwa looks to be a very good working fit for all parties within their respective ambitions.

UAE Pro League on the rise

The development of such established and blossoming commercial partnerships can only be good news for the fans, players and managers plying their trade in the UAE Pro League.

Huge international competitions such as the English Premier League, La Liga and Serie A are blessed with big-money partnerships that create commercial revenue for the league and can give viewing access to a whole new audience.

Having first been competed 49 seasons ago, the UAE Pro League has undertaken a number of guises. However, as of 2022, it looks to be one of the most successful football competitions in Asia.

Current champions Al Jazira are certain to be the side to beat again this term, but with a whole host of sides in hot pursuit, it promises to be a real battle to the finish once more.

With such enthralling, high-quality action on the field of play, it is inevitable that powerful investors would look to be involved in joining forces with the UAE Pro League, and the burgeoning affiliation with Sarwa will only strengthen the league’s appeal on a global scale moving forward.